London area of Seven Dials guide

What to do and where to stay in London's Seven Dials neighbourhood

The Seven Dials refers to the layout of the cobbled streets in this scenic part of Covent Garden which includes Monmouth Street, Earlham Street and Mercer Street. The seven streets radiate out from the central sundial - which can still be seen today but is a replica of the original. Looking closely you'll see the dial only has only six faces; this is due to an earlier urban planning drawn up by Thomas Neale in the 17th century who devised the characteristic seven dials street layout to maximise the number of houses that could be built on the site - so maximising his profit. His aim was to create an affluent, upper class area similar to Covent Garden Piazza. He didn't exactly succeed. By the 1700s it was home to shops selling second and third hand goods, Charles Dickens Junior noted the shops stocking "every rarity of pigeon, fowl and rabbit, together with rare Birds such as hawks, owls and parrots, love birds and other species native and foreign". Today, Neale would be proud of the fashionable shops, cafes, theatres and the fashionable crowd they attract. The area has a distinctive community spirit thanks to the promotion of independent stores alongside more mainstream names. This is close to a village as you'll get this deep into central London.

See our recommended nearby Seven Dials Hotels, Entertainment, Sights and Attractions, Shopping, Restaurants, Pubs, Nightlife, Leisure, Education, and Meeting Venues.

Seven Dials Hotels

in or near Seven Dials
Radisson Blu Edwardian Mercer Street
London > Hotels > Luxury Chain Hotel
Seven Dials, WC2H
In the middle of Covent Garden, the Radisson Blu Edwardian Mercer Street (formally the Mountbatten) is perfect for those wanting to be in the heart of ... More
 
 
 
Hazlitt's Hotel London
London > Hotels > Mid-Range Chain Hotel
6 Frith Street, W1D
If you're bored of staying in faceless international hotels, then you should try this quirky gem where no two rooms are the same. Georgian panelling, cavernous ... More
 
 
 
The Groucho Club
London > Hotels > Mid-Range Chain Hotel
45 Dean Street, W1D
Formed in 1985, The Groucho Club is a private members club that's open to men and women. With accommodation available to its members, there are 20 ... More
 
 
 

Seven Dials Entertainment

in or near Seven Dials
PICK
St. Martin's Theatre
London > Entertainment > Theatres
West Street, Seven Dials, London WC2H
Designed as a companion theatre to the New Ambassador’s, which stands next to it, separated only by the narrow Tower Court, St Martin’s was completed in ... More
 
 
 
Tristan Bates Theatre
London > Entertainment > Theatres
1a Tower Street, Seven Dials, London WC2H
This former industrial building in the West End has been converted into the Tristan Bates Theatre which not only stages new work in its 70-seat theatre ... More
 
 
 
The Donmar Warehouse
London > Entertainment > Theatres
41 Earlham Street, Seven Dials, Seven Dials, London WC2H
Housed in an impressive red-brick industrial building - at various times a brewery, a banana warehouse and a film studio - this tiny repertory theatre is ... More
 
 
 

Seven Dials Sights and Attractions

The best museums, galleries, attractions in or near Seven Dials
PICK
Elms Lesters Painting Rooms
London > Attractions > Art Galleries
135 Flitcroft Street, Seven Dials, London WC2H
Elms Lesters Painting Rooms are housed in an extraordinary space, purpose built as a painting studio in 1904. Since 1984 the gallery has been specialising in ... More
 
 
 
The Courtyard
London > Attractions > Other Attractions
Saint Martin-in-the-Fields Church, 5 Saint Martin's Place, Seven Dials, London WC2H
... More
 
 
 
 
 
 

Seven Dials Shopping

The best shops and markets in or near London's Seven Dials
PICK
The Wild Bunch
London > Shopping > Florists
17 Earlham Street, Seven Dials, London WC2H
Shrouded deep within the meandering warren of streets that criss-cross Covent Garden, Wild Bunch adds a welcome burst of colour to London's grey urban terrain. With ... More
 
 
 
PICK
Adidas Originals Store
London > Shopping > Shoes
9 Earlham Street, Seven Dials, London WC2H
Adidas's flagship Originals store is just a few seconds stroll from the Seven Dials in Covent Garden(and just around the corner from LondonTown.com towers!) Gleaming and ... More
 
 
 
PICK
Poste Mistress
London > Shopping > Ladies Fashion
61-63 Monmouth Street, Seven Dials, London WC2H
Poste Mistress is the designer off-shoot of high street shoe shop Office. Its unique collection, only available here and at Harvey Nichols, features designers such as ... More
 
 
 

Seven Dials Restaurants

What are the best dining options in or near Seven Dials London?
PICK
Caffe Nero
London > Restaurants > Cafes and Delis
30 Monmouth Street, Seven Dials, Seven Dials, London WC2H
Nero is probably the best of the Capital’s coffee shop chains. Offers a wide range of authentic Italian coffee in a pleasant relaxed environment. Snacks include ... More
 
 
 
PICK
Box Cafe Bar
London > Restaurants > Brasseries
32 Monmouth Street, Seven Dials, London WC2H
Brasseries ... More
 
 
 
PICK
Kopapa
London > Restaurants > International restaurants
32-34 Monmouth Street, Seven Dials, Seven Dials, London WC2H
Fans of adventurous cooking and wacky fusion food will flock to Kopapa, the new venture from feted New Zealander Peter Gordon - the talent behind Marylebone's ... More
 
 
 

Seven Dials Pubs

The best pubs in or near London Seven Dials.
PICK
Polpo at Ape and Bird
London > Nightlife > Pubs
142 Shaftesbury Avenue, Seven Dials, London WC2H
When Russell Norman, famed for Polpo, Spuntino and Mishkin's, and as The Restaurant Man on BBC2, opened his first pub in November 2013 it seemed ... More
 
 
 
PICK
Norman's Coach & Horses
London > Nightlife > Pubs
29 Greek Street, Seven Dials, London W1D
Claiming to be 'the West End's Best Known Pub', Norman's Coach & Horses certainly has more than its fair share of unique features. Firstly there's the ... More
 
 
 
PICK
Lamb & Flag
London > Nightlife > Pubs
33 Rose Street, Seven Dials, London WC2E
One of the oldest pubs in London, the Lamb & Flag was once known as the Bucket of Blood, thanks to the bare-knuckle fights held here. ... More
 
 
 

Seven Dials Nightlife

Seven Dials clubs, bars, cabaret nights, casinos and interesting nightlife.
PICK
Detroit Bar
London > Nightlife > Bars
35 Earlham Street, Covent Garden, Seven Dials, London WC2H
Covent Garden "style" bar serving cocktails and a chilled out, trendy vibe. Considered to be one of London’s original “style” or “concept” bars, despite being on the ... More
 
 
 
Box
London > Nightlife > Bars
32 - 34 Monmouth Street, Seven Dials, London WC2H
... More
 
 
 
The Box
London > Nightlife > Bars
Seven Dials, 32-34 Monmouth Street, Seven Dials, London WC2H
... More
 
 
 

Seven Dials Leisure

Seven Dials gyms, sporting activities, health & beauty and fitness.
PICK
Thai Square Spa
London > Leisure > Health and Beauty
25 Shelton Street, 40 Earlham Street, Seven Dials, London WC2H
Let the Thai Square Spa transport you to the shores of Asia with their traditional Thai spa treatment rooms, smack bang in the centre of Covent ... More
 
 
 
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Phoenix Garden
London > Leisure > Parks and Gardens
21 Stacey Street, Seven Dials, London WC2H
In the shadow of both Centrepoint and St Giles-in-the-Fields Church, hidden from most tourists and residents alike, lies this beautiful West End garden. Originally a car ... More
 
 
 
Covent Garden Buddhist Centre
London > Leisure > Health and Beauty
Neal's Yard Meeting Rooms, Neal's Yard, Seven Dials, London WC2H
Meditation Therapy ... More
 
 
 

Seven Dials Education

in or near Seven Dials
Dale Carnegie Training
London > Education > Business Faculties
4 Ching Court, Monmouth Street, Covent Garden, Seven Dials, London WC2H
Management and public speaking training.... More
 
 
 

Seven Dials Meeting Venues

Where to have your meeting, conference, exhibition, private dining or training course in or near Seven Dials.
Radisson Blu Edwardian Mercer Street
London > Business > Venue Hire
20 Mercer Street, Seven Dials, London WC2H
Six spacious, HD-ready meeting rooms that can host up to 50 guests in the theatre to private dinners for up to 32 guests. Ground floor meeting ... More
 
 
 
Covent Garden Hotel
London > Business > Venue Hire
10 Monmouth Street, Covent Garden, Seven Dials, London WC2H
In the beating heart of London's theatreland this attractive town house hotel is a hidden gem. A wood-panelled living room and intimate library give it a ... More
 
 
 
Cambridge Theatre
London > Business > Venue Hire
Earlham Street, Seven Dials, London WC2H
Can accomodate up to 1360 people.... More
 
 
 
 
 
 
 
 
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