Off the beaten Old Street track, this surreal and spellbinding pub has obviously won a loyal following within months of opening. The friendly management are keen to emphasise that this is not a posh gastropub, but 'a proper local pub, with big screen sport upstairs and plenty of lager'. But with a very good menu and a rather nice upstairs dining room filled with geographical bits and bobs, we're going to label it a gastro anyway. Sorry, but the food is too good for a plain old boozer.
Originality is hard to come by in London's already well-catered pub scene, but the William IV is properly different. The most striking feature of the place is its all-white decor, with chairs, tables, walls, floors and fittings all in the same pale stripped wood. The only colour comes from a Union Jack hanging proudly behind the bar and a beat-up old piano in the corner that needs tuning. We loved the weird, white vibe, and it was a very hot day, so we elected to eat downstairs by the huge, open doors onto the street. A pub cat wandered in and out among the tables as we ate a sizable feast.
With a fantastic, handy setting, wonderful staff, a proper pubby ambiance and some top quality British grub, the William IV deserves to prosper. The pub encapsulates everything that's good about our drinking culture and food and beer lovers should definitely pay it a visit.
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Today (Sunday) William IV closes at 22.30
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Hotels near William IV
London > Hotels > Mid-Range Chain Hotel † from £83† 38% off
53 Upper Street, N1 | 12 minutes from William IV
The Business Design Centre next door is the obvious attraction for many of the guests at this smart, efficient Hilton Hotel, but Islington's excellent restaurants and ... More
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Near William Iv
Beatnik Events All Day Sunday Social: The Violet Hum, Chris McDonald, Sarah Reeve with Daniel Johnso
Concerts | On 26th April 2015
The Old Queen's Head 10 minutes walk from William Iv
Big Fish Little Fish Family Rave: Mad Hatter's Tea Party
Kids Events | On 26th April 2015
Electrowerkz 10 minutes walk from William Iv
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Tanztheater Wuppertal Pina Bausch: Ahnen
Dance | Until 26th April 2015
Sadler's Wells Theatre 11 minutes walk from William Iv
Tanztheater Wuppertal, the dance company founder by influential choreographer Pina Bausch, returns to Sadler's Wells in April to perform the ...More
Hotels near William IV
From cheap budget accommodation to luxury 5 star suites see our discounts for William IV hotels, including Holiday Inn Express London-City from 83% off.