Group hotel deals near SugarSin

Phone us: 011 44 207 292 2307

SugarSin, 1 Russell Street, Covent Garden, London, WC2B 5JD
SAVE 79%
SAVE 63%
SAVE 67%
SAVE 58%
SAVE 68%
SAVE 64%
SAVE 52%
SAVE 76%
SAVE 48%

Group booking enquiry near SugarSin

Our service is free. We will deal with your enquiry straight away.


More about the SugarSin

Covent Garden got a little bit sweeter at the beginning of 2012 with the opening of SugarSin. Run by Swedish sisters Anna and Josefin, the shop has since moved from Long Acre to just down the road on Russell Street and brings with it all the beauty, colour and joy of the original. As pleasing to the eyes as it is to the taste buds, the boldly coloured shop boasts an entire wall of pic n mix as well as shelves stocked full of every type of sweet and chocolate imaginable. From dangerously moreish sea salt fudge to shockingly sour jellies, they've got all the ingredients for true indulgence. As well as familiar favourites, the sisters also pay homage to their Swedish roots and import some Scandinavian goodies. Expect to find lots of Daim bars, Swedish fish, salted liquorice (an acquired taste), and Marabou bars - one of Sweden's most popular chocolate brands that release new seasonal varieties each year. And, not forgetting the original SugarSin rosé and prosecco flavoured cocktail gummies, which are right at home considering the sisters conceived the SugarSin name over a bottle of wine.

Group bookings from the London hotel experts

For over 16 years we have specialised in helping visitors to London get the best available hotel deals. For group organisers wanting a special deal and assistance planning a trip to London for a large group, we have a specialist team ready to help you out and save you money. London is our focus and as such we have expert knowledge in the city, its hotels and the best London hotel special offers. Complete the enquiry form above or email us at listing out your special group booking requirements.

Kings College London

I just wanted to say a huge THANK YOU for all your tremendously patient help over the last few months. We had a really successful conference, and all the reports I heard of the hotel and the whole experience were really positive. I do hope we weren’t too much trouble, especially with all the constant changes of numbers etc! Do just let me know if there’s still any follow-up to be done, but otherwise thanks again for your great work

Dr Ralph Parfect

Administrator and Teaching Fellow, King's China Institute

Blackboard International

In the midst of the peak tourist season, LondonTown within 24 hours managed to find me three alternatives for a group business booking in central London, all at great rates. It would have taken me days to do this on my own, even if I’d known all the hotels to approach. Great time and money saving, thanks LondonTown!

Carole Lindop

International Events Manager, Blackboard International

Cambridge Education

Huge thanks to you once again, I tried to find a group hotel deal online but was unable to; LondonTown really did an excellent job

Carla Crosby

Sales Operations Manager CEG UK


Save even further on hotels, tickets and tours's Group Booking Department can save you time and money booking London hotels, theatre tickets, restaurants, airport transfers and sightseeing tours.

Send an email with your requirements to



Please feel free to contact me directly if I can be of assistance in any way with the planning of your groups visit to London.

Best wishes


Head of Group Booking Department

Live Chat:

Advisors available now



011 44 207 292 2307



I Love
Green Tick

Connect live to hotels' reservation system

Green Tick

Lowest rates available anywhere

Green Tick

Bookings made instantly with the hotel

Green Tick

Receive hotel's own reservation number

Green Tick

Pay the hotel directly

Green Tick

Our service is 100% FREE

Green Tick

Hotel experts with 18 years experience


More about our customer service team

Call now: hotel deals 0207 420 4960